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11:35-12:15AM: “HOW LUXURY AND CULTURAL INSTITUTIONS CONVEY ULTIMATE EXPERIENCES THROUGH ARTISTIC SENSATIONS”

Lucia BOSCAINI

Brand and Heritage Curator

BVLGARI (IT)

Roderick BUCHANAN

Director

THE BRITISH MUSEUM (UK)

Laurien LEE

Chief Strategy Officer

L/LAB CONSULTING (CN)

Jérôme SANS

Curator, Artistic Director, Director of Institution

(FR/CN)

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