Mariano A. BOSAZ

Mariano Agustin Bosaz

Vice President, Digital, Greater China and Korea The Coca-Cola Company

Mariano A Bosaz joined The Coca-Cola Company in Argentina in 2007 and is Digital Vice President of The Coca-Cola Greater China and Korea Business Unit. Mariano leads Digital Transformation in Mainland China, Hong Kong, Macau, Taiwan, South Korea and Mongolia.

After experience as entrepreneur, private equity and media in the late 90’s, Mariano joined Coca-Cola in Latin America, in 2007. After transferring to Eurasia in 2011, he held a variety of digital leading roles in Dubai, Atlanta and Singapore in local, regional and global roles.

In 2011, Mariano became Digital Director for Europe, Middle East and Africa (EMEA) based in Dubai, responsible for 92 countries. In 2014, he was appointed as Global Digital Director to define the top digital priorities for the company. In several occasions, Mariano was recognized with internal Excellence Awards as well as external International Awards. In 2017, he was relocated to Asia to work on the transformation of the Asia Pacific markets in marketing, ecommerce, bottling system and data.
In 2018, Mariano was appointed as Digital VP for Greater China and Korea Business Unit.
Mariano holds a Bachelor of Science degree with majors in International Businesses and Master Degree in Business Administration from London Business School. And graduate of Digital & Media Management Program at Columbia University. Since 2015, he is guest lecturer in Digital Transformation for undergraduate and graduate students at London Business School.