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Interview : Why K-Pop is such a sensation in China

December 8, 2014

K-pop (Korean pop music) has taken the world by storm thanks to the phenomenon of Psy’s success, and China is no exception. With a mix of popular songs, choreography and comic dances, and strong visual elements in its videos, K-pop’s influence is spreading massively across the entertainment, video, cosmetics, fashion, and electronics industries in particular, and garners intense word of mouth on social networks.

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